personas

When you start developing your narrative, choose photographs of your personas.

當你開始展開敘述時, 選擇你人物角色的照片.

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User personas that are not primary or secondary are supplemental personas.

既不是首要人物角色,也不是次要人物角色的用戶人物角色都是補充人物角色.

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At this point, your personas should be starting to come to life.

從這時開始, 你創建的人物角色們應該開始變得生動逼真起來.

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Figure 5 - 2 : A simplified example of how personas are useful.

圖5-2人物角色的實用性的簡單示例.

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Personas should be typical and believable, but not stereotypical.

人物角色應該是典型和可信賴的, 但不是一成不變的.

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Personas, like any models, must be based on real - world observation.

人物角色必須像其他模型一樣, 基于真實世界的觀察.

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Decide which combination is appropriate for your primary and secondary personas.

首先考慮一下首要人物角色和次要人物角色,哪種輸入方式或者組合更適合他們.

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Figure 5 - 3 : Personas versus market segments.

圖5-3人物角色與市場劃分.

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We call these user models personas.

用戶的行為如何?

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However , too much fictional, idiosyncratic biography is a distraction and makes your personas less credible.

過多的虛構特質的描述,不僅是一種干擾,而且使得你的人物角色的可信度降低.

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Customer personas address the needs of customers, not end users, as discussed earlier in this chapter.

顧客人物角色解決的是顧客的需要, 而不是最終的用戶的需要, 這一點在本章的前面已經討論過.

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Provisional personas are, in fact, a more fleshed - out persona hypothesis ( as described in Chapter 4 ).

實際上, 臨時的人物角色是較為充實的人物角色的假設 ( 參見第4章 ).

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Personas, like many powerful tools, are simple in concept but must be applied with considerable sophistication.

和其他很多強有力的工具一樣, 人物角色的概念雖然簡單,但使用起來卻相當復雜.

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Steve : Personas are not usually based on job roles and tasks.

Steve:用戶角色設定一般不總是以其職業身份為主要依據.

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Personas are user models that are represented as specific, individual human beings.

人們的心理模型往往比現實要更簡單.

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