Res inconsumptibiles

Therefore,the enterprise should try to use lateral thinking to perform horizontal marketing under this background,that is,making the development of marketing cultivation of "non-consumption market" as the direction,changing the product or service and the way of providing so that new kind of market with new application.

在這樣的背景下,企業就應該學會運用橫向思維進行水平營銷,即以開拓"非消費市場"的營銷創新為方向,對產品或服務及其提供方式作適當的改變,以使之產生新用途、新情景、新目標市場以開創新的類別,從而重組市場,進而幫助企業發現更多的市場機會并能夠持續的盈利。

The principle and important applications of lasers and optoelectronics in health care treatment and biology are reviewed,including optical biopsy,nonablative optical treatment and biophotonic technology.

重點介紹了:(1)用于組織病理診斷的光活檢技術,其中包括光活檢的發展歷史、技術優點、研究現狀,以及熒光光譜和成像技術等實用光活檢技術的臨床應用;(2)非消融性光療的基本作用機制和研究進展;(3)掃描共焦顯微術、多光子熒光顯微術、近場光學掃描顯微術和光鑷等顯微生物成像技術的工作原理和應用。